As you already know, all BKIND plastic packaging is recyclable.
Today, BKIND is, once again, engaging for the protection of the environment, by offering new packaging made from Ocean Bound Plastic. (OBP).
But what is Ocean Bound Plastic?
It is a recycled raw material that can be used as a virgin raw material substitute. It’s a good substitute to protect our oceans and our planet. Moreover, the OBP participates to a circular economy.
It avoids the ocean’s bulk, by taking off plastic waste from risky areas, meaning areas located less than 200 km from ocean coasts and waterways that are ending in the ocean.
The Ocean Bound Plastic allows to fully reduce the number of plastic waste in our oceans. However, you must know that our packaging is not entirely made from OBP.
You will you certainly ask yourself, why?
Take the example of our new hand balm: the packaging is made with 50% of OBP and 50% of recyclable plastic. Therefore, it is not entirely made with OBP. The reason is simple, packaging made from only OBP doesn’t allow a perfect quality on the long-term.
But, finally, our tubes are 100% recyclable anyways!
During the summer, BKIND will introduce the Ocean Bound Plastic in three of its products: hand balms, the lip balms and body scrubs.